We provide gym operators and staff resources to succeed.
Accessing our library of insights will help you improve sales, increase reveneue, and scale your operations with more confidence.
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Happy users
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Brands we’ve worked with.
Note: These brands do not endorse MGR and are not affiliated with MGR . They are brands we have worked with (or for) and gained valuable experience from.
The growth of your gym’s brand, systems, and staff knowledge are too critical to neglect or overlook.
If you’re feeling stuck, we can help you and your team move forward.
We’ll provide support with our materials to help you breath through what’s standing between you and your company’s goal.
Our platform can help:
RESOURCES
Improve your industry knowledge with our insights.
Business Essentials
Foundational strategies for sustainable gym growth, financial stability, and legal compliance.
Brand Strategy and Growth
Financial Health
Legal and Risk Management
and more…
Operational Excellence
Enhancing gym productivity through facility, workforce, and systems optimization.
Team Development and Leadership
Facility and Equipment Optimization
Systems and Technology Integration
and more…
Customer Experience
Driving leads, member acquisition, retention, and satisfaction with proven solutions.
Marketing and Acquisition
Member Experience and Retention
Innovative Fitness Programming
and more…
Next Steps
01
Browse our free resources
Look for resources that will help with your problem. Send us questions if you have any.
02
Consider premium courses
Our affordable digital downloads and mini-courses can be a great resource for your team.
03
Integrate resources daily
The resources we share are ones we’ve used. Train on them daily to improve your skills.
Your Resources
FREE Resources
Premium Resources & Courses
Meet our team of industry leaders & content advisors.
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Blair McHaneyContent Advisor -
John BollContent Advisor & Contributor -
Gary MirskyContent Advisor & Contributor -
Joel TallmanContent Advisor -
Crystal WheelerContent Advisor & Contributor -
Assaf GalContent Advisor -
Brooks JohnsonContent Advisor & Contributor -
Brea BallardContent Advisor & Contributor -
Andrew TuckContent Advisor & Contributor -
Zach LucasContent Advisor & Contributor -
Ron MerrymanContent Advisor -
Jeff NagelContent Advisor -
Jerad ClayContent Advisor -
Jarrod SaraccoContent Advisor -
Lyle GadinMGR Founder | Contributor
Answers to the most
frequently asked questions
What is MGR and how can it help my gym business?
MGR (My Gym Resource) is an education platform designed to empower gym owners, operators, and staff with the knowledge and tools needed to succeed in the fitness industry. We offer expert guidance on business strategy, operational excellence, and member success through courses and digital downloads, and discussion groups.
What is the difference between an “Advisor” and “Contributor”?
Advisors:
Think of advisors like editors. They review courses and curriculum made by the MGR team to ensure relevance, accuracy, provide insights, and corrections. Advisors tap into their experiences when reviewing material – ultimately in pursuit of ensuring you have the best information.
Contributors:
Think of contributors like collaborative writers. In addition to being an advisor, they directly add content to a piece sharing their unique experiences. They work along side the MGR team to develop content.
At MGR, we want to provide a platform to share information to benefit new and veteran staff and operators alike. We want that information reviewed by actual practitioners in the fitness industry. That is why it’s important that we assembled a proven team of advisors and collaborators.
How does MGR’s content differ from free online resources?
We are fans of free online resources. At MGR our materials are a collection of our experiences as practitioners in gyms, starting gyms, and scaling gym businesses. We want to share our successes, but we will also share our failures, so you can save time and hopefully avoid making the same ones!
Can MGR help me if I’m just starting my gym business?
We believe so. At the very least we can give you insights to the things you face or help you see your “blind spots” as it pertains to operating, starting, or expanding your business.
How often is MGR’s content updated?
We try to review our content and update it every month. Our team monitors changes in the fitness landscape and regularly adds new courses and resources to keep you informed.
Does MGR offer personalized consulting services?
MGR is focused on being a resource to owners and operators. We can provide our suggestions to qualfied vendors to help you find solutions to your problems.
Is MGR suitable for both small independent gyms and large fitness chains?
Yes, MGR’s resources are scalable and applicable to gyms of all sizes. We offer strategies that can be tailored to fit the unique needs of both small, independent gyms and large fitness chains.
How does MGR stay current with rapidly changing fitness industry trends?
Our team of advisors actively participates in industry conferences, conducts ongoing research, and maintains close relationships with successful gym owners worldwide. This allows us to quickly identify and analyze current and emerging trends, ensuring our content remains updated.
